COO of XRP Treasury Firm Evernorth Says ‘If We Can Succeed in Japan, We Can Succeed in Other Markets’

The push to bring institutional capital into the $XRP ecosystem is gaining momentum.

$XRP treasury firm Evernorth is positioning itself at the center of that shift. Speaking at $XRP Tokyo 2026, the firm’s COO, Megumi Nakamura, outlined how treasury companies could reshape the way large investors interact with $XRP.

Key Points

• Evernorth aims to drive institutional capital into $XRP through active treasury strategies, not passive holding.
• COO Megumi Nakamura says Japan will serve as a key test market for global $XRP adoption expansion.
• Backed by major investors, the firm focuses on lending, liquidity, and yield generation for institutions.
• Nakamura believes success in Japan could prove the model and unlock broader global market opportunities.

Bringing Institutional Investor Money to $XRP

At the $XRP Tokyo 2026 conference, Evernorth presented its vision as more than just a holder of digital assets. Founded in 2025 by former Ripple executives, the U.S.-based firm focuses on $XRP lending, liquidity provision, and active capital management.

It is backed by major players including Ripple, Pantera Capital, and SBI Holdings, which invested around $200 million. The company is preparing for a Nasdaq listing while aiming to build one of the largest $XRP treasuries globally.

Nakamura explained that Evernorth differs from traditional investment vehicles like ETFs. Rather than passively holding $XRP, the firm actively deploys capital through lending, liquidity services, and options strategies to generate yield for institutional clients.

Acting as “Capital” for the $XRP Ecosystem

Evernorth’s strategy is built on the idea that blockchain adoption requires three key elements: technology, regulation, and capital. While blockchain technology has matured, Nakamura noted that regulatory clarity and institutional participation have historically lagged.

Meanwhile, that dynamic is now changing. With clearer regulations emerging across multiple jurisdictions, Evernorth sees an opportunity to act as a bridge between traditional finance and decentralized finance, bringing institutional money into $XRP markets.

According to Nakamura, $XRP stands out because it was designed specifically for financial systems and payments. This gives it a different foundation compared to assets like Bitcoin and Ethereum. This positioning has driven Evernorth’s decision to center its treasury strategy around $XRP.

Japan as a Launchpad for Global Expansion

Japan plays a key role in Evernorth’s expansion plans. Nakamura described the country as a highly mature capital market and a critical testing ground for institutional adoption.

He emphasized that success in Japan could serve as a blueprint for other regions, stating that if the model works there, it can be replicated globally.

“If we can succeed in Japan, we can succeed in other markets as well,” Nakamura remarked.

Partnerships with firms like SBI further strengthen this approach, with expansion into Asian markets such as South Korea already on the radar.

Despite the optimism, Nakamura acknowledged that volatility remains a challenge across the crypto sector. However, he pointed out that increasing real-world use cases and demand-driven adoption could improve the long-term sustainability of $XRP.